Apparel Graphic Design

Shoeby Kids apparel label

I created a series of colorful artworks using various printing techniques to bring the designs to life. Each piece, was designed to be playful, vibrant, and perfect for a kids’ collection.

Bringing the seaside to life with the ‘Beach Club’ graphic.

This design pairs high-impact block typography with a minimalist crab illustration, using a red-on-pink palette for a modern, sun-drenched aesthetic.

This piece features a painterly, watercolor-inspired lobster graphic on a vintage-wash blue base, blending soft textures with punny, kid-friendly typography.

I used a black gel print for the croissant illustration to create a raised, high-shine texture that makes the linework stand out against the soft pink “Merci!” script.

To give this underwater collage a premium, handcrafted feel, I utilized 3D puff printing. This creates a playful, embossed effect on the starfish and jellyfish motifs, mimicking the look and depth of embroidery.